Digital Planner Pricing Calculator
Digital planners are high-margin after break-even. Enter planner type, design software cost per month, font and asset cost per planner, design hours and revision hours, cover design cost if outsourced, listing photo mockup cost, annual sales estimate, platform fees, selling price, and competitor average. Get creation cost, profit per sale, annual profit, break-even units, and months to break-even.
Instant calculations · Editable fee assumptions · Export-ready results
Inputs
Values update results instantly. Adjust fee assumptions to match your seller dashboard.
Product
Type of digital planner
Tools
Canva Pro, Adobe, Affinity
Creation
Premium fonts, graphics, templates purchased
Hours to design the planner
Hours testing hyperlinks, revisions
If outsourced cover design
Marketing
Mockups or product photography
Volume
Units you expect to sell per year
Fees
Etsy/Gumroad/etc. fee
Fixed transaction fee
Pricing
Price you charge per planner
Average price competitors charge
Results
Live estimates based on your inputs and editable fee assumptions.
Selling price
$12.99
Your listed price
Earnings per sale after fees
$11.39
After platform and processing
Amortized creation cost per unit
$0.19
Creation cost ÷ annual sales
Profit per sale
$11.20
After fees minus amortized creation
Annual profit estimate
$2,240.20
Profit per sale × annual sales
Break-even units
3.34
Units to cover creation cost
Months to break-even
0.20
At estimated sales rate
Profit margin after break-even
Excellent98.3%
After initial creation recovered
What this means
Creation cash $38.00 + labor opp $375 ($15hr×$25) = $413.00 total. Earn $11.39/sale after 10%+$0.30 fees. Amortized $0.19/unit at 200/yr. Profit $11.20/sale ×200=$2240/yr. Break-even 3.3 units cash (0.2mo) vs 36.3 with labor opp. 98% margin after break-even.
Digital planner profit curve
Interactive breakdown of fees, costs, and remaining profit.
Distribution
- Amortized cost/unit$0.191.7%
- Profit per sale$11.2098.3%
Total $11.39 · 2 segments · interactive
Line-item breakdown
Dollar amounts, share of revenue, and visual proportion.
- Software per month
- $15.00
- Font and assets
- $8.00
- Cover design
- $15.00
- Listing / mockups
- $0.00
- Total creation cash
- $38.00
- Design hours
- 12
- Revision hours
- 3
- Labor opportunity at $25/hr
- $375.00
- Total with opportunity
- $413.00
- Selling price
- $12.99
- Earnings per sale after fees
- $11.39
- Amortized creation per unit
- $0.19
- Profit per sale
- $11.20
- Annual sales estimate
- 200
- Annual profit estimate
- $2,240.20
- Break-even units cash
- 3.34
- Break-even with labor opp
- 36.26
- Months to break-even
- 0.20
- 3-year projection
- $6,720.60
Assumptions used
- • Creation $38.00 cash + $375 labor opp = $413.00
- • Earnings $11.39 = $12.99×90%−$0.30
- • Amortized $0.19 = $38.00/200
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Digital Planner Pricing Calculator
Generated 8/4/2026, 2:50:35 PM · Currency USD
Inputs
- Planner type: yearly_bundle
- Design software cost per month: 15
- Font and asset cost per planner: 8
- Design hours per planner: 12
- Testing and revision hours: 3
- Cover design cost (if outsourced): 15
- Listing photo / mockup cost: 0
- Annual sales estimate (units/year): 200
- Platform fee %: 10
- Platform fixed fee per sale: 0.3
- Selling price: 12.99
- Competitor average price (reference): 14.99
Results
- Software per month: $15.00
- Font and assets: $8.00
- Cover design: $15.00
- Listing / mockups: $0.00
- Total creation cash: $38.00
- Design hours: 12
- Revision hours: 3
- Labor opportunity at $25/hr: $375.00
- Total with opportunity: $413.00
- Selling price: $12.99
- Earnings per sale after fees: $11.39
- Amortized creation per unit: $0.19
- Profit per sale: $11.20
- Annual sales estimate: 200
- Annual profit estimate: $2,240.20
- Break-even units cash: 3.34
- Break-even with labor opp: 36.26
- Months to break-even: 0.20
- 3-year projection: $6,720.60
Interpretation
Creation cash $38.00 + labor opp $375 ($15hr×$25) = $413.00 total. Earn $11.39/sale after 10%+$0.30 fees. Amortized $0.19/unit at 200/yr. Profit $11.20/sale ×200=$2240/yr. Break-even 3.3 units cash (0.2mo) vs 36.3 with labor opp. 98% margin after break-even.
How it works
Methodology & formulas
This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.
Calculation steps
- 1Sum cash creation costs excluding labor for payback calculation.
- 2Calculate opportunity labor at $25/hr for context but keep cash profit separate.
- 3Deduct platform percentage and fixed fees from selling price for earnings per sale.
- 4Amortize creation cost over expected annual sales for per-unit cost.
- 5Multiply profit per sale by annual estimate for yearly profit.
- 6Divide creation cost by earnings per sale for break-even units, then by monthly sales rate for months to break-even.
Formulas
- creationCash = softwareMonth + fontAsset + cover + listing
- laborOpp = (designHrs+revisionHrs)×25
- totalWithOpp = creationCash + laborOpp
- amortized = creationCash / annualSales
- earnings = price×(1-fee%)−feeFixed
- profitPerSale = earnings − amortized
- annualProfit = profitPerSale × annualSales
- breakEven = creationCash / earnings
- monthsBE = breakEven / (annualSales/12)
Important assumptions
- totalCreationCost = designSoftwareCostPerMonth + fontAndAssetCostPerPlanner + coverDesignCost + listingPhotoCost (cash out, not including labor opportunity cost).
- totalCreationWithLaborOpportunity = creationCost + (designHours+revisionHours)×$25/hr for value of time.
- amortizedPerUnit = creationCost / annualSalesEstimate.
- earningsPerSale = sellingPrice×(1−feePct)−feeFixed.
- profitPerSale = earningsPerSale − amortizedPerUnit.
- annual profit = profitPerSale × annualSalesEstimate.
- break-even units = creationCost / earningsPerSale.
- months to break-even = breakEvenUnits / (annualSalesEstimate/12).
Worked example
Yearly bundle – passive income math
Yearly bundle $12.99. Creation cost: $15 software + $8 fonts + $15 cover + $0 photos = $38. Labor 15hrs at $25/hr = $375 opportunity. Total $413. Estimate 200 sales/yr.
FAQ
Common questions
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