ROI Calculator
Enter what you invested and what you got back to see net gain, ROI percent, annualized ROI, and payback period. Add recurring monthly costs and period length to model ongoing campaigns like ad spend or software that brings revenue over months.
Best for
Make the next pricing or planning decision with context
Check whether the campaign or investment behind your business offer earns back its cost before you scale it. It covers Measure return on investment for inventory, ads, tools, or any business spend and see payback time.
Instant calculations · Editable fee assumptions · Export-ready results
Inputs
Values update results instantly. Adjust fee assumptions to match your seller dashboard.
Your figures are saved in this browser on this device.
Investment
Upfront amount you put in.
Total revenue or value returned from this investment.
Timing
How many months it took to get this return. Used for annualized ROI and payback.
Optional monthly cost to maintain this investment, like ad spend or subscription.
Results
Live estimates based on your inputs and editable fee assumptions.
Investment
$1,000.00
Initial outlay.
Total return
$1,500.00
Revenue or value returned.
Net gain
$500.00
Return minus investment and recurring costs.
ROI
50.0%
Net gain as percent of investment.
Annualized ROI
100.0%
ROI scaled to 12 months.
Payback period
4
Months to earn back investment.
Return multiple
1.50
Return divided by investment. 1.5x means $1.50 back per $1 in.
What this means
Strong result: 50.0% ROI with $500.00 net gain. Annualized 100.0%, 1.50x multiple. Payback around 4 months.
Investment return
Interactive breakdown of fees, costs, and remaining profit.
Distribution
- Investment + recurring$1,000.0066.7%
- Net gain$500.0033.3%
Total $1,500.00 · 2 segments · interactive
Line-item breakdown
Dollar amounts, share of revenue, and visual proportion.
- Investment
- $1,000.00
- Recurring total
- $0.00
- Total cost
- $1,000.00
- Total return
- $1,500.00
- Net gain
- $500.00
- ROI
- 50.0%
- Annualized ROI
- 100.0%
- Return multiple
- 1.50
- Payback months
- 4
Assumptions used
- • Investment $1000.00
- • Return $1500.00 over 6 months
Your next best moves
Use your ROI result to make the next decision. These General Business tools follow the same cost and pricing thread.
Keep the decision moving with the free Etsy Seller Toolkit
Download a practical checklist for pricing, hidden cost leaks, and healthier profit decisions alongside this result.
More General Business calculators and guides are in the category hub.
Explore General BusinessROI Calculator
Generated 9/9/2026, 5:49:17 PM · Currency USD
Inputs
- Investment amount: 1000
- Total return: 1500
- Period in months: 6
- Recurring monthly cost: 0
Results
- Investment: $1,000.00
- Recurring total: $0.00
- Total cost: $1,000.00
- Total return: $1,500.00
- Net gain: $500.00
- ROI: 50.0%
- Annualized ROI: 100.0%
- Return multiple: 1.50
- Payback months: 4
Interpretation
Strong result: 50.0% ROI with $500.00 net gain. Annualized 100.0%, 1.50x multiple. Payback around 4 months.
How it works
Methodology & formulas
This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.
Calculation steps
- 1Total cost = investmentAmount + recurringCost × periodMonths.
- 2Net gain = returnAmount − total cost.
- 3ROI percent = net gain ÷ investmentAmount × 100.
- 4Annualized ROI = ROI percent × 12 ÷ periodMonths when period is provided.
- 5Payback months approximates when cumulative profit equals investment.
- 6Profit ratio = returnAmount ÷ investmentAmount.
Formulas
- Total cost = investment + (recurring × months)
- Net gain = return − total cost
- ROI % = netGain ÷ investment × 100
- Annualized ROI = ROI % × 12 ÷ months
- Return multiple = return ÷ investment
Important assumptions
- Net gain subtracts recurring monthly cost times period months from simple return minus investment.
- Annualized ROI multiplies ROI by 12 divided by period months.
- Payback estimate assumes profit accrues evenly over the period.
- ROI does not include time value of money, taxes, or financing costs unless you add them.
- Return multiple is total return divided by investment.
Sources & review
Know what this estimate is built on
This calculator is intentionally platform-agnostic, so it does not attach a platform fee URL.
Official references
No single official fee page is attached here. The model keeps these inputs editable so you can use the terms that apply to your situation.
Use the current terms
This model uses editable planning assumptions. Confirm tax, payment, financing, or operating terms with the relevant provider, official authority, or adviser for your situation.
Defaults are editable estimates. Match them to your current account, provider statement, official authority, lender, or adviser before making a pricing or investment decision.
Calculator model reviewed: August 9, 2026. This date covers the page and calculator guidance, not a guarantee that every live platform rate or term was re-audited on that date.
Worked example
Inventory investment
You invest $1,000 in inventory, it returns $1,500 over 6 months, no recurring cost. See ROI and payback.
FAQ
Common questions
Related guides
Read the guide behind the number
Use these practical guides to check the assumptions behind ROI before you make the next decision.
Small Business Finance
Small Business Cash Flow Guide: Calculators for Projections, Runway, and Essential Finance Tools
Small Business Cash Flow Guide: Calculators for Projections, Runway, and Essential Finance ToolsProfit Looks Good on Paper, But Cash Flow Keeps the Lights On...
Read guideSmall Business Finance
PeoplePerHour Fees Explained: Calculate Your Freelancer Take-Home Pay with PPH Fee Calculator
PeoplePerHour Fees Explained: Calculate Your Freelancer Take-Home Pay with PPH Fee CalculatorPicture this: You've just sealed the deal on a $1,000 project fo...
Read guidePlatform Comparisons
Shopify vs Etsy: Which Platform Is Better for Your Business?
Shopify vs Etsy: Which Platform Is Better for Your Business? The Real Question: Which Platform Fits Your Business? Picture this: You're staring at a stack of...
Read guideAdditional tools