Gumroad Profit Calculator

    Price your Gumroad ebooks, courses, templates, and memberships with confidence. Enter sale price, quantity, Gumroad fee percent, Stripe or PayPal processing percent, plus product and marketing costs per sale. Add tax withholding if you are an international seller to see true net profit and effective fee rate.

    Instant calculations · Editable fee assumptions · Export-ready results

    Inputs

    Values update results instantly. Adjust fee assumptions to match your seller dashboard.

    Product details

    USD

    Price per unit you charge.

    Number of copies sold in this batch.

    Gumroad & payment fees

    %

    Gumroad fee, 10% on Free, 5% + $10/mo on Pro.

    %

    Stripe/PayPal processing percent, often 2.9%.

    USD

    Fixed fee per transaction.

    Your costs

    USD

    Amortized creation, hosting, tools per sale.

    USD

    Ads, affiliate, or promo cost per sale.

    USD

    International withholding or VAT buffer per batch.

    Results

    Live estimates based on your inputs and editable fee assumptions.

    86.1% · Excellent

    Total revenue

    $29.00

    Sale price times quantity.

    Gumroad fee

    $2.90

    Platform fee.

    Payment processing

    $1.14

    Stripe/PayPal fees.

    Total fees

    $4.04

    Gumroad plus processing.

    Product + marketing costs

    $0.00

    Costs times quantity plus withholding logic.

    Net profit

    $24.96

    What you keep after fees and costs.

    Profit margin

    Excellent

    86.1%

    Net profit as share of revenue.

    Effective fee rate

    13.9%

    Total fees as percent of revenue.

    What this means

    Strong: $24.96 profit, 86.1% margin on $29.00 revenue. Gumroad fee $2.90 + processing $1.14 totals 13.9% effective.

    Gumroad profit breakdown

    Interactive breakdown of fees, costs, and remaining profit.

    Distribution

    • Gumroad fee
      $2.90
      10.0%
    • Processing
      $1.14
      3.9%
    • Net profit
      $24.96
      86.1%

    Total $29.00 · 3 segments · interactive

    Line-item breakdown

    Dollar amounts, share of revenue, and visual proportion.

    Total revenue
    $29.00
    Gumroad fee
    $2.90
    Processing fee
    $1.14
    Total fees
    $4.04
    Product + marketing
    $0.00
    Net profit
    $24.96
    Profit margin
    86.1%
    Effective fee rate
    13.9%

    Assumptions used

    • • Revenue $29.00 = $29.00 × 1
    • • Gumroad 10.00% = $2.90
    • • Processing 2.90% + $0.30 = $1.14

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    Copy your numbers, save as PDF, or share with your team and seller communities.

    Profit intelligence

    Profit Health Score

    A quick read on margin strength, fee efficiency, shipping control, and pricing safety.

    87
    / 100
    ExcellentCalculated from live inputs — updates instantly
    Profit margin: 86.1% margin is excellent. Premium pricing is working well for this product.
    Fee burden: Fees represent 13.9% of revenue, within normal marketplace range.
    Shipping cost: Shipping costs look controlled or not applicable to this calculator.

    AI Business Insights

    New

    Personalized recommendations generated from your live calculation. No generic advice — every insight uses your actual numbers.

    Excellent margin — premium positioning is working

    With 86.1% margin and $24.96 profit per order, this product is priced well above costs. You have strong headroom to offer bundle discounts, absorb seasonal shipping surcharges, or invest in better packaging without eroding profit.

    Fee burden is within marketplace norms

    Fees take 13.9% of revenue ($4.04). This is typical for Etsy and similar marketplaces. Focus on controlling product and shipping costs rather than chasing fee reductions, since marketplace fees are largely fixed.

    Insights update instantly as you edit inputs. They are estimates based on your assumptions, not financial advice.

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    How it works

    Methodology & formulas

    This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.

    Calculation steps

    1. 1Revenue equals salePrice times quantity.
    2. 2Gumroad fee equals revenue times gumroadFeePercent divided by 100.
    3. 3Processing fee equals revenue times paymentProcessingPercent divided by 100 plus paymentProcessingFixed.
    4. 4Total fees equal Gumroad fee plus processing fee.
    5. 5Product and marketing costs equal (productCost + marketingCost) times quantity plus taxWithholding.
    6. 6Net profit equals revenue minus totalFees minus total product and marketing costs.
    7. 7Profit margin equals net profit divided by revenue times 100.
    8. 8Effective fee percent equals total fees divided by revenue times 100.

    Formulas

    • Revenue = salePrice × quantity
    • Gumroad fee = revenue × gumroadFee%
    • Processing = revenue × processing% + processingFixed
    • Total fees = gumroadFee + processing
    • Net profit = revenue − totalFees − (product+marketing)×qty − withholding
    • Profit margin = netProfit ÷ revenue × 100
    • Effective fee % = totalFees ÷ revenue × 100

    Important assumptions

    • Gumroad Free plan charges 10% platform fee with no monthly, Pro charges $10 per month plus 5%. This calculator models percent only; add Pro monthly to marketingCost per order if needed.
    • Payment processing is typically 2.9% + $0.30 US domestic, varies by country and card.
    • Product cost can be zero for purely digital goods or amortized hosting and tools per sale.
    • Tax withholding field is a flat buffer for international sellers who face withholding; not a tax calculator.
    • Revenue is sale price times quantity. Fees scale with revenue plus fixed per transaction.

    Worked example

    Ebook bundle

    Sell a notion template pack at $29, 10 copies, 10% Gumroad, 2.9% + $0.30 processing, no creation cost, no marketing, no withholding.

    Revenue $290, Gumroad fee $29, processing about $8.71, total fees $37.71, net profit $252.29, margin 87%, effective fee 13%.

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