Bakery Pricing Calculator
Baked goods have hidden labor and waste. Enter baked good type, yield per batch, selling unit size, ingredients cost per batch, packaging per selling unit, kitchen labor minutes per batch plus packaging labor, hourly rate, kitchen overhead percent for utilities and rent, delivery or booth cost, shipping box if mail order and shipping cost, platform fees, and target margin. Get ingredient per selling unit, labor per unit, overhead, total landed, recommended retail, wholesale to coffee shops, and profit.
Instant calculations · Editable fee assumptions · Export-ready results
Inputs
Values update results instantly. Adjust fee assumptions to match your seller dashboard.
Product
What you are selling
Batch
Number of units per batch (e.g. 24 cookies)
Units per selling unit (e.g. sold by dozen = 12)
Ingredients
Flour, butter, sugar, eggs, chocolate, etc.
Packaging
Box, bag, ribbon, label — per selling unit
Labor
Mix, bake, cool time active labor
Minutes to pack, label, and finish
Your kitchen hourly rate
Overhead
% of ingredient + labor for utilities, equipment, rent
Per-order farmer's market booth, delivery gas
Shipping
Only if mail-order
If mail order, otherwise 0 for local
Fees
0% for direct/local, 10% if on Etsy
Fixed transaction fee
Target
Desired margin after costs
Results
Live estimates based on your inputs and editable fee assumptions.
Ingredients per selling unit
$4.25
Batch cost scaled to sell size
Labor per selling unit
$9.75
Kitchen + packing labor
Overhead per selling unit
$2.10
Utilities + booth + box
Total landed per selling unit
$18.35
All costs before fees
Recommended retail price
$30.58
Price at target margin
Profit per selling unit
$12.23
At recommended retail
Achieved profit margin
Excellent40.0%
Profit / retail
Wholesale price (25% margin)
$24.47
For coffee shops, stores
What this means
Ingredients $4.25/unit from $8.50/24×12. Labor $9.75 (kitchen $6.75 + pack $3.00). Overhead $2.10 (15%+$0.00 delivery + $0.00 ship) + pack $2.25 = $18.35 landed. At 40% margin retail $30.58, profit $12.23, wholesale $24.47.
Bakery cost breakdown
Interactive breakdown of fees, costs, and remaining profit.
Distribution
- Ingredients$4.2513.9%
- Packaging$2.257.4%
- Labor$9.7531.9%
- Overhead$2.106.9%
- Profit$12.2340.0%
Total $30.58 · 5 segments · interactive
Line-item breakdown
Dollar amounts, share of revenue, and visual proportion.
- Ingredients per batch
- $8.50
- Ingredients per selling unit
- $4.25
- Kitchen labor per batch
- $13.50
- Kitchen labor per selling unit
- $6.75
- Packaging labor per unit
- $3.00
- Labor per selling unit
- $9.75
- Overhead base (15%)
- $2.10
- Delivery / booth
- $0.00
- Shipping box + ship
- $0.00
- Overhead total per unit
- $2.10
- Packaging per unit
- $2.25
- Total landed per selling unit
- $18.35
- Retail fee
- $0.00
- Recommended retail
- $30.58
- Profit per unit
- $12.23
- Wholesale 25%
- $24.47
Assumptions used
- • Ing per unit $4.25 = $8.50/24×12
- • Labor $9.75 = kitchen 45min batch + pack 10min/unit × $18/hr
- • Overhead $2.10 = 15%×($4.25+$9.75) + delivery $0.00+ship $0.00
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Bakery Pricing Calculator
Generated 8/4/2026, 2:50:21 PM · Currency USD
Inputs
- Baked good type: cookies_dozen
- Yield per batch (units): 24
- Units per selling unit: 12
- Ingredients cost per batch: 8.5
- Packaging cost per selling unit: 2.25
- Kitchen labor minutes per batch: 45
- Packaging labor minutes per selling unit: 10
- Hourly labor rate: 18
- Kitchen overhead %: 15
- Delivery / booth cost per selling unit: 0
- Shipping box cost (if shipped): 0
- Shipping cost to customer: 0
- Platform fee %: 0
- Platform fixed fee: 0
- Target profit margin %: 40
Results
- Ingredients per batch: $8.50
- Ingredients per selling unit: $4.25
- Kitchen labor per batch: $13.50
- Kitchen labor per selling unit: $6.75
- Packaging labor per unit: $3.00
- Labor per selling unit: $9.75
- Overhead base (15%): $2.10
- Delivery / booth: $0.00
- Shipping box + ship: $0.00
- Overhead total per unit: $2.10
- Packaging per unit: $2.25
- Total landed per selling unit: $18.35
- Retail fee: $0.00
- Recommended retail: $30.58
- Profit per unit: $12.23
- Wholesale 25%: $24.47
Interpretation
Ingredients $4.25/unit from $8.50/24×12. Labor $9.75 (kitchen $6.75 + pack $3.00). Overhead $2.10 (15%+$0.00 delivery + $0.00 ship) + pack $2.25 = $18.35 landed. At 40% margin retail $30.58, profit $12.23, wholesale $24.47.
How it works
Methodology & formulas
This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.
Calculation steps
- 1Scale batch ingredients to selling unit size for per-unit ingredient cost.
- 2Calculate kitchen labor per unit and packaging labor per selling unit separately.
- 3Apply overhead percent to ingredient + labor subtotal, then add fixed delivery and shipping costs.
- 4Add packaging for landed cost per selling unit.
- 5Solve retail price for target margin after fees.
- 6Show wholesale at 25% margin for coffee shop accounts.
Formulas
- ingPerUnit = (ingBatch/yield)×sellSize
- kitchenLaborPerUnit = kitchenMin/yield × sellSize × rate/60
- packLaborPerUnit = packMin/sellSize? Actually packMin per sellUnit × rate/60
- laborPerUnit = kitchenLaborPerUnit + packLaborPerUnit
- overhead = (ingPerUnit+laborPerUnit)×oh% + delivery + shipBox + ship
- landed = ingPerUnit + laborPerUnit + overhead + packCost
- retail = landed/(1-margin-fee%)+feeFixed
Important assumptions
- ingredientsPerSellingUnit = (ingredientsCostPerBatch / yieldPerBatch) × sellingUnitSize.
- laborPerSellingUnit = (kitchenMinutes/yield + packMinutes/sellingUnitSize) × rate.
- overheadPerUnit = (ingredientsPerUnit + laborPerUnit) × overhead% + delivery + shipBox + shipping.
- totalLanded = ingredientsPerUnit + laborPerUnit + overhead + packaging.
- Retail = landed / (1 - margin - fee%) + feeFixed.
- Wholesale uses 25% margin.
Worked example
Cookies sold by dozen
Cookies, 24/batch sold by dozen (12). Ingredients $8.50/batch → per dozen $4.25. Labor: 45min kitchen + 10min pack = 55min × $18/hr = $16.50 per batch? Per dozen $8.25. Ingredients+Labor $12.50. Overhead 15% $1.88 +$2.25 box = $16.63/dozen. Direct sale no fees. At 40% margin: $16.63/(1−0.4) = $27.72/dozen. Wholesale 25%: $22.17/dozen.
FAQ
Common questions
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