Amazon Break Even Calculator

    Amazon sellers have monthly fixed costs that exist whether you sell or not: Seller Pro account, software tools, outsourced VA, storage rent, and baseline advertising retainers. Per unit you pay referral fee, FBA or FBM fulfillment, product cost, and prep. This calculator turns your Amazon unit math into a monthly break-even unit goal, daily sales needed, and break-even revenue so you know when inventory actually starts paying you back.

    Instant calculations · Editable fee assumptions · Export-ready results

    Inputs

    Values update results instantly. Adjust fee assumptions to match your seller dashboard.

    Fixed costs

    USD

    Pro account, tools, rent, VA, flat ad retainers.

    Per unit economics

    USD

    Amazon listing price per unit.

    USD

    Sourcing cost per unit.

    USD

    Referral amount plus FBA/FBM per order.

    USD

    Packaging, inbound amortized, coupon allowance.

    Volume

    To estimate days to break even.

    Results

    Live estimates based on your inputs and editable fee assumptions.

    Contribution per unit

    $11.99

    Price minus product, fees, and variable costs.

    Break-even units per month

    26

    Units needed to cover monthly fixed costs.

    Break-even revenue

    $779.74

    Revenue needed to break even.

    Units per day to break even

    0.87

    Monthly BE divided by 30.

    Days to break even at current velocity

    5.20

    BE units divided by daily sales estimate.

    Monthly fixed costs

    $300.00

    Fixed overhead to cover.

    Contribution margin %

    40.0%

    Contribution divided by price.

    What this means

    You need 26 units this month ($779.74 revenue) to cover $300.00 fixed. Contribution $11.99 per unit (40.0%). Need 0.9/day. At 5/day you break even in 5.2 days.

    Fixed costs vs contribution at break-even

    Interactive breakdown of fees, costs, and remaining profit.

    Distribution

    • Fixed costs
      $300.00
      27.8%
    • Product + other variable at BE
      $247.00
      22.9%
    • Amazon fees at BE
      $221.00
      20.5%
    • Contribution at BE
      $311.74
      28.9%

    Total $1,079.74 · 4 segments · interactive

    Line-item breakdown

    Dollar amounts, share of revenue, and visual proportion.

    Price per unit
    $29.99
    Variable per unit
    $18.00
    Contribution per unit
    $11.99
    Monthly fixed
    $300.00
    Break-even units
    26
    Break-even revenue
    $779.74
    Units/day needed
    0.87
    Days to break even
    5.20
    Contribution margin
    40.0%

    Assumptions used

    • • Variable per unit $18.00 = product $8.00 + Amazon fees $8.50 + other $1.50
    • • Contribution $11.99 = price $29.99 - variable $18.00
    • • Break-even = fixed $300.00 ÷ contribution $11.99

    Share or export this calculation

    Copy your numbers, save as PDF, or share with your team and seller communities.

    Keep exploring

    Continue with related tools

    These calculators pair well with Amazon Break Even and help you get a complete picture.

    Stay ahead

    Get more free tools like this

    We'll send you new calculators, tips, and updates. No spam, unsubscribe anytime.

    How it works

    Methodology & formulas

    This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.

    Calculation steps

    1. 1Variable per unit = productCost + amazonFeesPerUnit + otherVariableCosts.
    2. 2Contribution = sellingPrice - variable.
    3. 3Break-even units monthly = monthlyFixedCosts / contribution, rounded up.
    4. 4Break-even revenue = breakEvenUnits * sellingPrice.
    5. 5Units per day needed = breakEvenUnits / 30.
    6. 6Days to BE = breakEvenUnits / salesVelocityPerDay.

    Formulas

    • Variable = product + AmazonFees + otherVariable
    • Contribution = price - variable
    • BE Units = ceil(fixed / contribution)
    • BE Revenue = BE Units × price
    • Units/Day = BE Units ÷ 30
    • DaysToBE = BE Units ÷ dailyVelocity

    Important assumptions

    • Revenue per unit is selling price.
    • Total variable per unit equals productCost + amazonFeesPerUnit + otherVariableCosts.
    • Contribution per unit = sellingPrice - totalVariable.
    • Break-even units = ceil(fixedCosts / contribution) when contribution positive.
    • Days to break even = breakEvenUnits / salesVelocityPerDay when velocity >0.
    • If contribution negative, business never breaks even at this price.

    Worked example

    New Amazon private label SKU

    $300 fixed monthly, $29.99 price, product $8, Amazon fees $8.50 (referral $4.50 + FBA $4), other variable $1.50 packaging and inbound, velocity 5 per day.

    Variable per unit $18 (8+8.5+1.5), contribution $11.99 per unit, margin 40%. Break-even 300/11.99 = 26 units monthly (ceil), revenue $779.74. Need 0.87 per day to break even. At 5 per day you break even in 5.2 days (26/5). After day 6 every unit is profit before ads variation.

    FAQ

    Common questions

    Related tools

    Continue planning

    Browse all

    Future recommendations

    Tools worth comparing later

    This section is reserved for editorial affiliate recommendations. Nothing here is a live endorsement or paid placement yet.

    Placeholder only

    Accounting

    Bookkeeping software for product sellers

    Track fees, COGS, and payouts in one place.

    Link coming later

    Email

    Email marketing for repeat buyers

    Useful after you have a list and offer flow.

    Link coming later

    Print on demand

    POD partners and mockup tools

    Compare base costs before you launch designs.

    Link coming later

    Platform roadmap

    Explore More Seller Tools

    We are building a complete business decision platform. These planning and forecasting tools are coming next — each will reuse the same transparent, seller-focused framework.

    Profit Planner

    Set monthly income goals and work backward to required sales, pricing, and margin targets.

    Coming soonQ3–Q4 2026

    Inventory Planner

    Calculate reorder points, inventory investment, and stockout risk before you place POs.

    Coming soonQ3–Q4 2026

    Pricing Optimizer

    Test pricing scenarios to find the sweet spot between conversion and profit per order.

    Coming soonQ3–Q4 2026

    ROI Planner

    Model return on ads, influencer campaigns, and marketplace promotions.

    Coming soonQ3–Q4 2026

    Business Goal Planner

    Turn annual revenue goals into daily sales targets, listing counts, and traffic needs.

    Coming soonQ3–Q4 2026

    Sales Forecast

    Project next quarter revenue from current average order value and growth assumptions.

    Coming soonQ3–Q4 2026

    Pricing Strategy Tool

    Compare charm pricing, premium pricing, and anchor strategies on the same product.

    Coming soonQ3–Q4 2026

    Product Launch Calculator

    Budget a new product launch including samples, fees, ads, and break-even timeline.

    Coming soonQ3–Q4 2026
    Built for sellers who want one trusted place for profit, pricing, and planning — not scattered spreadsheets.