Bundle Pricing Calculator

    Bundles lift AOV and help customers discover more of your catalog, but a bad discount can erase margin. Enter individual prices and costs, your bundle discount, shipping savings from combining, and platform fees to see bundle vs separate profit side by side and the true effective discount per item.

    Instant calculations · Editable fee assumptions · Export-ready results

    Inputs

    Values update results instantly. Adjust fee assumptions to match your seller dashboard.

    Individual products

    USD

    Price if sold alone.

    USD

    Your cost for product 1.

    USD

    Price if sold alone.

    USD

    Your cost for product 2.

    USD

    Set 0 for 2-product bundle.

    USD

    Your cost for product 3.

    Bundle offer

    %

    Discount off total if bought as bundle.

    Costs

    USD

    Shipping saved by combining vs separate orders.

    Sales channel

    %

    Marketplace percent fee.

    USD

    Fixed per order fee.

    Results

    Live estimates based on your inputs and editable fee assumptions.

    Bundle price

    $50.97

    Price customer pays for bundle.

    Separate total

    $59.97

    Sum if bought individually.

    Customer saves

    $9.00

    Separate minus bundle.

    Profit if sold separate

    $24.57

    Total profit for separate orders.

    Profit as bundle

    $26.08

    Profit for combined bundle.

    Bundle vs separate profit diff

    $1.50

    Positive means bundle more profitable.

    Effective discount per product

    $3.00

    Average savings per item in bundle.

    AOV lift vs single item avg

    155.0%

    Bundle vs avg single price.

    What this means

    Bundle $50.97 vs separate $59.97 saves customer $9.00. Bundle profit $26.08 vs separate $24.57 diff $1.50. AOV lift 155% vs single avg $19.99.

    Bundle vs separate revenue and profit

    Interactive breakdown of fees, costs, and remaining profit.

    Distribution

    • Separate total
      $59.97
      37.1%
    • Bundle price
      $50.97
      31.5%
    • Separate profit
      $24.57
      15.2%
    • Bundle profit
      $26.08
      16.1%

    Total $161.59 · 4 segments · interactive

    Line-item breakdown

    Dollar amounts, share of revenue, and visual proportion.

    Separate total
    $59.97
    Bundle price
    $50.97
    Customer savings
    $9.00
    Total product cost
    $19.50
    Separate fees
    $6.90
    Bundle fees
    $5.40
    Separate shipping
    $9.00
    Bundle shipping minus savings
    $0.00
    Separate profit
    $24.57
    Bundle profit
    $26.08
    Profit difference
    $1.50
    AOV lift
    155.0%

    Assumptions used

    • • 3 products, $19.50 total cost
    • • Fees 10% + $0.30 per transaction
    • • Shipping $3.00/order separate vs $3.00 bundle minus $3.00 savings

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    How it works

    Methodology & formulas

    This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.

    Calculation steps

    1. 1Total retail if separate = sum product prices.
    2. 2Bundle retail = total × (1 - discount%).
    3. 3Separate fees = totalRetail × fee% + count×fixed.
    4. 4Bundle fees = bundleRetail × fee% + fixed.
    5. 5Total cost = sum product costs.
    6. 6Separate profit = totalRetail - totalCost - separateFees - 3×$3 shipping example baseline.
    7. 7Bundle profit = bundleRetail - totalCost - bundleFees - $3 shipping + shippingSavings.

    Formulas

    • Separate total = P1+P2+P3
    • Bundle = separate × (1-discount%)
    • Customer save = separate - bundle
    • Profit separate = separate - sum(costs) - feesSeparate - shippingSeparate
    • Profit bundle = bundle - sum(costs) - feesBundle - shippingBundle + savings

    Important assumptions

    • Bundle retail = sum individual × (1 - discount%).
    • Separate fees modeled as one transaction per product (worst case if bought separately).
    • Bundle fees = bundleRetail × fee% + fixed once.
    • Separate shipping modeled as $3 per order times product count unless overridden by savings input.
    • Shipping savings input is extra saved beyond combining, e.g., single label vs three labels.

    Worked example

    3-product bundle at 15% off

    $24.99 + $19.99 + $14.99 = $59.97 separate. 15% off = $50.97 bundle. Fees 10% + $0.30 fixed.

    Separate total $59.97, bundle $50.97 saves customer $9.00. Separate fees $5.997 + $0.90 = $6.90, bundle fees $5.097 + $0.30 = $5.40. Separate profit at $3 shipping each: $59.97 - $19.50 costs - $6.90 - $9.00 shipping = $24.57. Bundle profit: $50.97 - $19.50 - $5.40 - $3.00 + $3.00 savings = $26.07. Bundle makes $1.50 more profit even with 15% discount plus shipping savings and higher AOV.

    FAQ

    Common questions

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