Temu Seller Pricing Calculator
Choose a seller-model scenario, set the profit and margin the item needs to produce, and let the calculator solve for a price. Because Temu has no universal public fee table, the scenario is a planning label only. Edit commission, logistics, payment, shipping, returns allowance, performance reserve, and other costs to match your account, then verify the final terms in Temu Seller Center.
Best for
Make the next pricing or planning decision with context
Set a price for your Temu Seller offer that covers the costs in this model and supports the target contribution you need. It covers Work backward from a target Temu contribution profit or margin with an editable commission, logistics, payment, shipping, returns, and reserve stack.
Instant calculations · Editable fee assumptions · Export-ready results
Inputs
Values update results instantly. Adjust fee assumptions to match your seller dashboard.
Your figures are saved in this browser on this device.
Temu planning scenario
A planning label only. It does not set official Temu terms or overwrite inputs.
Profit goal
Profit target after modeled Temu, shipping, returns, and product costs.
Margin floor after the editable cost stack.
Your costs
Sourcing or manufacturing cost.
Packing materials and handling supplies.
Order details
Units in the order.
Buyer-paid shipping included in modeled revenue and percentage fees.
Fulfillment
Seller-paid shipping estimate. Semi-managed sample starts at $4.50.
Temu fee assumptions
Editable seller-model estimate. Semi-managed sample starts at 15%.
Editable logistics estimate. Semi-managed sample starts at $1.20.
Editable payment estimate. Semi-managed sample starts at 1.75%.
Editable fixed payment estimate. Semi-managed sample starts at $0.12.
Expected contribution set aside for returns or refunds.
Allowance for performance or account deductions.
Ads, preparation, storage, or costs outside the fee stack.
Results
Live estimates based on your inputs and editable fee assumptions.
Planning scenario
Semi-managed planning estimate
Scenario label only, not an official Temu classification.
Recommended item price
$30.86
Higher of the target profit and target margin requirements.
Price for target profit
$30.86
Price needed to reach the dollar goal.
Price for target margin
$26.79
Price needed to reach the margin floor.
Total buyer pays
$30.86
Recommended item price plus shipping charged.
Variable Temu fees
$5.79
Commission, percentage payment, returns allowance, and performance reserve. Logistics, fixed payment, shipping, product, packaging, and other seller costs are included in fixed seller costs.
Projected contribution profit
$10.00
Profit after modeled costs at the recommended price.
Projected contribution margin
32.4%
Projected profit as a share of buyer revenue.
What this means
Under the semi-managed planning estimate, price near $30.86 per item to clear the higher target. Buyer total is $30.86, variable Temu fees are $5.79, fixed seller costs are $15.07, and projected contribution profit is $10.00.
What builds the recommended Temu buyer total
Interactive breakdown of fees, costs, and remaining profit.
Distribution
- Fixed seller costs$15.0748.8%
- Variable Temu fees$5.7918.7%
- Required profit$10.0032.4%
Total $30.86 · 3 segments · interactive
Line-item breakdown
Dollar amounts, share of revenue, and visual proportion.
- Fixed seller costs
- $15.07
- Variable Temu fees
- $5.79
- Target profit
- $10.00
- Recommended item price
- $30.86
- Total buyer pays
- $30.86
- Projected contribution profit
- $10.00
- Projected contribution margin
- 32.4%
Assumptions used
- • Semi-managed planning estimate
- • Variable rate 18.75% includes commission, payment, returns, and reserve
- • Fixed seller costs $15.07 include product, packaging, logistics, shipping, payment fixed, and other costs
- • Temu rates are planning estimates. Verify current account-specific terms in Seller Center
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Explore Temu SellerTemu Seller Pricing Calculator
Generated 9/11/2026, 3:21:41 AM · Currency USD
Inputs
- Seller model scenario: semi-managed
- Target contribution profit per order: 10
- Target contribution margin (%): 25
- Product cost per unit: 8
- Packaging cost per order: 0.75
- Quantity in order: 1
- Shipping charged to buyer: 0
- Shipping cost per order: 4.5
- Commission (%): 15
- Logistics fee per unit: 1.2
- Payment fee (%): 1.75
- Payment fixed fee per order: 0.12
- Returns allowance (%): 2
- Performance reserve (%): 0
- Other seller costs per order: 0.5
Results
- Fixed seller costs: $15.07
- Variable Temu fees: $5.79
- Target profit: $10.00
- Recommended item price: $30.86
- Total buyer pays: $30.86
- Projected contribution profit: $10.00
- Projected contribution margin: 32.4%
Interpretation
Under the semi-managed planning estimate, price near $30.86 per item to clear the higher target. Buyer total is $30.86, variable Temu fees are $5.79, fixed seller costs are $15.07, and projected contribution profit is $10.00.
How it works
Methodology & formulas
This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.
Calculation steps
- 1Fixed seller costs equal product cost times quantity, packaging, logistics, shipping, payment fixed fee, and other seller costs.
- 2Variable rate equals commission plus payment percentage plus returns allowance plus performance reserve.
- 3Price for target profit solves (fixed seller costs + target profit) divided by one minus variable rate, then removes shipping charged from item price.
- 4Price for target margin solves fixed seller costs divided by one minus variable rate minus target margin, then removes shipping charged from item price.
- 5Recommended price is the higher valid price requirement.
- 6Projected contribution profit subtracts variable Temu fees and fixed seller costs from total buyer revenue.
Formulas
- Fixed seller costs = productCost × quantity + packaging + logistics × quantity + shipping + paymentFixed + other
- Variable rate = commission% + payment% + returns% + reserve%
- Variable Temu fees = total buyer revenue × variable rate
- Price for profit = [(fixed seller costs + targetProfit) ÷ (1 − variable rate) − shippingCharged] ÷ quantity
- Price for margin = [fixed seller costs ÷ (1 − variable rate − targetMargin)] − shippingCharged, then ÷ quantity
- Projected profit = total buyer revenue × (1 − variable rate) − fixed seller costs
Important assumptions
- Temu has no universal public fee table. Actual commission, logistics, payment, shipping, reserve, and returns terms vary.
- The seller model is a planning label only. Every rate and cost stays editable so you can reproduce the terms shown in your account.
- Semi-managed planning defaults are approximately 15% commission, $1.20 logistics, 1.75% plus $0.12 payment, $4.50 shipping, 2% returns allowance, and 0% reserve.
- Commission, payment, returns allowance, and performance reserve are modeled on item total plus shipping charged.
- The recommended price clears both target profit and target margin when the percentage stack leaves a valid denominator.
- Verify account-specific terms at https://seller.temu.com. Temporary promotional rates are not universal and should not be treated as permanent.
Sources & review
Know what this estimate is built on
Use these official references to locate the policy, plan, or help details behind the editable inputs.
Official references
Use the current terms
Public terms can vary by account, region, category, plan, or seller program. Use the official reference as a starting point, then verify the rates and terms shown in your account.
Defaults are editable estimates. Match them to your current account, provider statement, official authority, lender, or adviser before making a pricing or investment decision.
Calculator model reviewed: August 9, 2026. This date covers the page and calculator guidance, not a guarantee that every live platform rate or term was re-audited on that date.
Worked example
Price for $10 contribution profit
Semi-managed planning estimate with product $8, packaging $0.75, logistics $1.20, shipping $4.50, payment 1.75% plus $0.12, commission 15%, returns 2%, reserve 0%, other costs $0.50, target profit $10, target margin 25%.
FAQ
Common questions
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