ConvertKit / Kit Pricing Calculator

    Set the amount you want to keep from paid newsletter renewals or product sales, then solve for the required average price. Enter subscriber context, monthly paid transactions, your Kit account cost and commerce fee, external processing, payout cost, delivery and content costs, refunds, and tax reserve. Kit terms vary, so every platform value remains user-entered and the worked example is hypothetical.

    Best for

    Make the next pricing or planning decision with context

    Set a price for your Kit offer that covers the costs in this model and supports the target contribution you need. It covers Find the paid newsletter or product price needed for a target ConvertKit / Kit take-home or margin with editable account terms.

    Instant calculations · Editable fee assumptions · Export-ready results

    Inputs

    Values update results instantly. Adjust fee assumptions to match your seller dashboard.

    Your figures are saved in this browser on this device.

    Targets

    USD

    Monthly amount you want left after account, payment, delivery, and reserve costs.

    %

    After-reserve amount as a share of paid gross revenue.

    USD

    Compare an existing newsletter or product price with the solved prices.

    Audience

    List size for context. Paid transaction count drives the solver.

    Monthly renewals or product sales used to calculate revenue and fixed processing.

    Kit terms

    USD

    Enter your current account amount. This starts at 0 and does not claim a current plan price.

    %

    Enter the current percentage from your Kit account. No official current rate is assumed.

    Payment costs

    %

    External processing rate, separate from Kit.

    USD

    External fixed processing charge.

    USD

    External payout, bank, or currency conversion cost.

    Operating costs

    USD

    Writing, editing, design, hosting, product delivery, or support costs.

    %

    Planning share of gross paid revenue refunded or credited.

    %

    Optional cash reserve on positive pre-reserve amount, not tax advice.

    Results

    Live estimates based on your inputs and editable fee assumptions.

    Price for target take-home

    $18.29

    Price for target margin

    $9.09

    Recommended average price

    $18.29

    Higher of the two target prices.

    After-reserve net at test price

    $3,326.32

    Refunds at test price

    $100.00

    Kit commerce fee at test

    $0.00

    Processing at test price

    $217.10

    Kit, payout, and delivery costs

    $525.00

    Tax reserve at test

    $831.58

    Target review

    Targets are mathematically reachable with the entered assumptions.

    What this means

    The test price leaves 3326.32 after reserve. Replace all Kit planning inputs with the values from your current account before acting.

    ConvertKit / Kit test price build-up

    Interactive breakdown of fees, costs, and remaining profit.

    11%17%67%

    Distribution

    • Refunds and credits
      $100.00
      2.0%
    • External processing
      $217.10
      4.3%
    • Kit, payout, and delivery
      $525.00
      10.5%
    • Tax reserve
      $831.58
      16.6%
    • After-reserve net
      $3,326.32
      66.5%

    Total $5,000.00 · 5 segments · interactive

    Line-item breakdown

    Dollar amounts, share of revenue, and visual proportion.

    Price for target take-home
    $18.29
    Price for target margin
    $9.09
    Recommended average price
    $18.29
    After-reserve net at test price
    $3,326.32
    Refunds at test price
    $100.00
    Kit commerce fee at test
    $0.00
    Processing at test
    $217.10
    Kit, payout, and delivery costs
    $525.00
    Tax reserve at test
    $831.58

    Assumptions used

    • • 250 paid transactions and 5000 subscribers for context.
    • • Kit commerce fee 0.0% and monthly Kit cost 0.00 are user-entered planning values.
    • • Fixed monthly costs including processor charges are 600.00.
    • • The result is hypothetical until current Kit account terms replace the starting inputs.
    Result ready

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    How it works

    Methodology & formulas

    This calculator is transparent by design. Review the steps and formulas so you can trust the estimate and adjust assumptions when your dashboard differs.

    Calculation steps

    1. 1Read the target, subscriber context, and paid transaction count.
    2. 2Calculate collected revenue at a trial price after refunds.
    3. 3Apply the entered Kit commerce fee and external processor costs.
    4. 4Add Kit account cost, payout cost, delivery and content costs, and tax reserve.
    5. 5Solve the lowest price for target take-home and target margin.
    6. 6Compare the current test price and show each cost separately.

    Formulas

    • Gross = price x paid transactions
    • Collected = gross x (1 - refund rate)
    • Pre-reserve net = collected - Kit fee - processing - Kit cost - payout - delivery and content
    • After-reserve net = pre-reserve net - max(0, pre-reserve net) x reserve rate
    • Price for take-home solves after-reserve net = target take-home
    • Price for margin solves after-reserve net / gross = target margin

    Important assumptions

    • ConvertKit is now Kit. No current Kit plan price or commerce percentage is presented as official. Enter your account values before using the output.
    • The solver treats paid transaction count as fixed. It does not model list growth, conversion, churn, or price elasticity.
    • Refunds reduce collected revenue before percentage platform and processor costs. Processor fixed fee is charged once per paid transaction.
    • Kit monthly cost, payout cost, and delivery or content costs are fixed monthly assumptions.
    • Target take-home and margin are after the optional reserve on positive pre-reserve net.

    Sources & review

    Know what this estimate is built on

    Use these official references to locate the policy, plan, or help details behind the editable inputs.

    Calculator model reviewed: August 9, 2026

    Use the current terms

    These official references are starting points for published policies, pricing, or help. They do not validate every default in this calculator. Rates, plans, eligibility, regions, and account terms can change, so compare the editable fields with your account before relying on the result.

    Defaults are editable estimates. Match them to your current account, provider statement, official authority, lender, or adviser before making a pricing or investment decision.

    Calculator model reviewed: August 9, 2026. This date covers the page and calculator guidance, not a guarantee that every live platform rate or term was re-audited on that date.

    Worked example

    Hypothetical price for 3,000 take-home

    Target 3,000 after-reserve take-home with 250 paid transactions, 5,000 subscribers for context, a hypothetical 29 Kit monthly cost, 1.5% commerce fee, 2.9% plus 0.30 processing, 25 payout cost, 500 delivery and content costs, 2% refunds, and a 20% reserve.

    The hypothetical price for target take-home is about 18.93, while the target-margin price is about 12.95. The recommended average price is about 18.93. This worked example is illustrative and must be replaced with current Kit account values.

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